MAG prepares testing of new live mode in New QuizDuel
Starting next week, MAG Interactive will test launch a new live mode in New QuizDuel in the German market.
Stockholm, Sweden - 11 December 2020 - MAG Interactive today announces plans to test launch a new game mode with live trivia broadcasts in New QuizDuel. The test launch will begin in the coming week in the game's largest market, Germany.
The live mode in New QuizDuel is being developed in collaboration with the live trivia app Primetime, which was acquired by MAG earlier in the year. The game mode in New QuizDuel features a live trivia show with a host.
In order to secure technical functionality before full-scale launch, the testing will initially focus on a limited audience and then later be scaled up gradually.
The new live mode will primarily be monetized through sponsorship campaigns, a financing model that Primetime currently uses. Work to secure advertising sales has begun in Germany under the leadership of a new coworker with many years of media sales experience, including with the television network RTL.
For additional information, please contact:
Tove Bengtsson / Marketing Communications Manager / +46 (0)72-220 73 22 / tove.bengtsson@maginteractive.com
About MAG Interactive
MAG Interactive is a leading mobile game developer focused on casual social games. With passionate, creative teams and a data-driven business model, MAG delivers world-class gaming experiences to millions of players worldwide. MAG's expertise in word games and trivia, has created a catalog of games, including Ruzzle, Word Domination, WordBrain and QuizDuel, that have been downloaded over 250 million times. MAG has offices in Stockholm and Brighton and was listed in 2017 on the Nasdaq First North Premier Growth Market with the ticker MAGI. FNCA Sweden AB is appointed Certified Advisor to MAG Interactive. Email: info@fnca.se. Telephone: +46 (0)8-528 00 399. For more information visit www.maginteractive.com
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