JOHN DEERE AND MICHELIN TO SHOWCASE HOW BEST PRACTICE AND UNDERSTANDING OF TECHNOLOGY IMPROVE TRACTOR PERFORMANCE
Stoke-on-Trent – April 24, 2015On April 30, 2015, seven tractor operators from seven European countries will compete to win the European Drivers Challenge title. Each representing their home country (France, Germany, Ireland, Netherlands, Portugal, Spain and UK) the seven finalists have been invited for a once-in-a-lifetime two-day trip to the ‘Michelin Technical Innovation Centre Test Circuit’ in Ladoux, France. Located close to Michelin’s headquarters, it is one of the world’s largest vehicle test facilities, made up of 19 tracks totalling more than 41km – typically the exclusive