Mr Green releases a full suite of new mobile casino products

Sliema, Malta: The online casino operator Mr Green proudly announced it has successfully created a truly seamless user experience across all relevant mobile platforms. As of today Mr Green users can enjoy a tailor-made experience irrespective of device or platform.

The entire player experience, from the new platform to the architecture, has been built and developed with a “mobile first” mindset. It’s a full-fledged mobile casino with no further need to access the desktop. “Creating a truly seamless mobile experience for the Mr Green user is key to our future success,” says Chief Executive Officer Bo Wänghammar. He continues: “To develop and launch on iOS, Android and mobile web at the exact same time is only possible if all parts of the company work as one. A close relationship between the product, marketing and tech teams was essential, as well as the company wide vision to go mobile-first. We are all about casino entertainment - wherever and whenever our customers are looking for it”.

The User interface (UI) has been completely redesigned to cater to the modern casino player who’s always on the go. But the aspirations of the company are actually even greater. The new UI also provides the infrastructure of what Chief Product Officer Thomas Rosander calls “the future of mobile casinos”. He continues: “It has been designed to cater for upcoming rollout of features aimed at pushing the limits of traditional casino gaming and to create a truly immersive gaming experience. Traditional online casino operators have been taking hits from social casino game developers for a while but now the tables are about to turn.”

The focus is clear, to change the way players view online casino and deliver a unique and truly entertaining user experience.

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About Us

MRG is a fast-growing, innovative iGaming Group with operations in 13 markets. MRG offers a superior experience in a Green Gaming environment. MRG was founded in 2007 and operates the iGaming sites Mr Green, Redbet, 11.lv, Winning Room, Bertil, MamaMiaBingo, and BingoSjov. The Group had a turnover of SEK 1,192.0 million in 2017 and has over 400 employees. MRG has gaming licenses in Denmark, Ireland, Italy, Latvia, Malta, Sweden and the UK. In January 2019 MRG was acquired by one of the world’s leading betting and gaming companies William Hill PLC. Read more at www.williamhillplc.com and www.mrggroup.com.

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Creating a truly seamless mobile experience for the Mr Green user is key to our future success
CEO Bo Wänghammar