Responsible gaming has been a key part of our business strategy since the foundation of our company and we are continuously investing in Green Gaming, says Jesper Kärrbrink. By the use of gaming data, we increase our understanding of our customers and at the same time we gain better insights about their individual needs. In this way we can secure that every customer is offered relevant entertainment in a safe environment. This is a prerequisite for a sustainable business.
Our most important sustainability activity is to understand our customers’ player behaviour and to act on each customer’s risk level.
Today, compared to only five years ago, people are looking for companies they believe have the same set-up of values as themselves. It can be about the environment, or like at NetEnt, to focus on diversity and equal opportunities.
We welcome the Swedish regulation and are looking forward to offering a superior experience in our Green Gaming environment.
This prestigious award is a proof of our capabilities to innovate and differentiate in order to deliver a superior experience.
A focus on customer's changing needs is the critical element in defining the type of content we wish to deliver. We recognise there is a significant opportunity to serve a broader playing audience with a new style of game content. Hammer of Fortune is our first gateway into the future of gambling games.
With this great and very relevant name together with our idea on how to mix streaming, betting and gamification, we have the prerequisites to attract attention from this rapidly growing audience.
MRG grew during the quarter by a record-breaking 50.9 per cent, improved EBITDA by 49.4 per cent and set new customer records.
The industry must use AI and machine-learning and develop new types of games. Player protection cannot be reactive, driven by questionnaires – it must be real-time and on-time.
The iGaming industry must be more innovative and increase customer loyalty. With increased loyalty we can reduce acquisition spend and marketing can be reduced.
Green Gaming is part of our DNA. The brand recognition of Mr Green is amazing, and it is fantastic to see how many that relates him to entertainment and iGaming.
Having employees that are a cut above the rest is one of our most powerful tools in delivering on our growth strategy and to create innovative digital entertainment.
MRG shares EGBA’s view that the industry must work closer together to create a safe and reliable European digital environment for iGaming players. Green Gaming has been a core of our strategy since the foundation of the Group and we are enthusiastic about contributing to the development of more Green iGaming services across Europe.
MRG brings a strong profile of responsibility, and together we will work towards developing attractive regulated markets that are capable of channelling consumers and providing a high level of consumer protection. It’s an exciting but challenging time for European operators and we are pleased that reputable operators like MRG recognise the benefits of working closer together through the EGBA in order to meet these challenges.
Our ambition is to create a community where all esports fans love to spend time.
Niklas has the perfect experience to drive our innovative esports venture. Niklas combines strong leadership skills with innovative entrepreneurial thinking and digital competence.
It´s great that we now can introduce our strong Sportsbook offering also in Denmark
We are looking forward to continue to offer Swedish customers a superior experience in a Green Gaming environment
The certificate will be an essential element in supporting our continued growth and improved profitability
We are securing our position as one of the rapidly growing companies of Nasdaq Stockholm
Now we expand into the Baltics and foresee promising growth opportunities for Mr Green and Redbet in the region
We are pleased with the development of Evoke Gaming, We experience a strong growth in both revenue and customers and has far advanced plan to launch Redbet in Mr Green’s existing markets.
This is a major step in our strategy to expand into locally regulated markets. We foresee excellent growth opportunities for our strong Mr Green and Redbet brands also in the Baltics.
MRG is a digital, high growth company with a significantly broader operation with more brands and larger geographical presence than a year ago
Experts believe esports can become as huge as traditional sports. We want to be part of this development and create a presence among all its fans.
Our main ambition is to create a community where esports fans from the entire world love to spend time.
This was yet another very strong quarter, with growth of 38 per cent
We have our most successful year to date behind us. Now we are looking forward to an equally exciting 2018. We will continue to develop new products and gaming concepts, and we will expand into new geographic markets. Mr Green is an innovative fast-grower that always has Green Gaming in focus.
For the gaming industry, the most important sustainability issue is Green Gaming. The Board of Directors has given management a clear assignment to prioritise the matter of player responsibility so that healthy gaming does not turn into something unhealthy. It is inspiring for the Board to follow the company’s award-winning and prominent work on Green Gaming.
Mr Green's most successful year ever
Live Beyond Live will be the pinnacle of change in entertainment
We see ourselves just like them, challengers who have the courage to try and invest in new things
I am very pleased to see that our high ambitions for our Green Gaming strategy has paid off
Sustainability is an integrated part of our strategy and we share the view of UN Global Compact that also companies must engage in creating the world we want
This is an important step in our strategy to grow geographically
The advancement to the Mid Cap segment is proof that we are a fast grower with a strong market position
With Redbet and Mr Green, we have two immensely strong brands addressing different segments and we see major potential to expand Redbet into our existing markets
Evoke Gaming is on the threshold of a significant turnaround. Mr Green will give us the muscles to continue growing internationally in an effective manner
The award is an important acknowledgement for Mr Green and the determined efforts by everyone at Mr Green to make our customers experience a safe gaming environment
Epicenter is the perfect environment for Mr Green. We are an innovative, fast growing company and the creative setting is of importance to our employees and of course when recruiting new talents.
We supercharge co-creation, innovation and knowledge by providing a great opportunity space for large corporations and fast growing digital companies. Therefore, we welcome Mr Green to Stockholm’s first Digital Innovation House located in the heart of the city and Sweden’s digital landscape.
It should feel safe to play at Mr Green, and Green Gaming has been a cornerstone of our business strategy since the foundation in 2007
Number games are especially important since they build even stronger brand awareness and attract new customers
Our offering is stronger than ever before
This is how we and the gaming industry can learn what works based on our customers' need to control their own risk behaviour
I think we offer the first sportsbook which really tries to support the customers in betting smarter
It should feel safe to play at Mr Green, and Green Gaming has been a part of our business strategy since the foundation in 2007. Now, we are asking our customers to put on the seat belt and set the controls.
Mattias Wedar will be key in our further implementation of the business strategy Mr Green 2.0 and the continuous development of our technology platform which we launched last year.
Total revenue for the quarter increased by 36.3 per cent and EBITDA of SEK 52.4 million is our best ever. Our customers like what we do and we are capturing market shares in many parts of Europe.
We believe that Garbo has the potential to become a strong, global brand, just like Mr Green.