Telenor Sweden selects ActionHub™ – the fast growing platform for actionable insights
More and more companies are realizing the value of becoming truly customer-centric – introducing customer feedback into everything from product development to communication evaluation. The difficulty companies’ face is in turning this feedback into concrete actions that have actual business impact. That is why Telenor Sweden selected an ActionHub™ from Nepa when they were looking for a new platform for customer-centric and data-driven business.
”ActionHub™ is our fastest growing product. We have created a platform for research where we combine different data sources. Our systems focus on the business issue at hand rather than adding unnecessary data structures, Big Data – simplified. Survey data is enriched with behavioral and business data in order to transform insights into financial kpi’s that are easier to act upon. The platform is available online visualizing and spreading the information in real time to all corners of the organization.” - Fredrik Östgren, VD Nepa
ActionHub™ enables trigger-based research, surveys that are sent based on store visits, online browsing behavior or other behaviors. What makes the ActionHub™ unique is the possibility to combine different data sources which allows for insights and their corresponding actions to be quantified with a financial value. For example, an improvement in satisfaction with a product or department of 1% can be translated into dollars and cents. At the same time ActionHub™ allows traditional CRM systems to access the voice of the consumer – like future purchase intent and plans which can improve the CRM-system’s ability to individualize offers.
”We are very satisfied with the results. ActionHub™ makes it easier for us to listen to our customers when taking decisions. The platform has also lowered the barrier for research internally at Telenor by enabling high quality and cost efficient studies. It helps all of our departments become more data-driven and customer-centric.” - Emanuel Vaz , Head of Customer Insight, Telenor Sweden AB
Telenor Sweden is one of Sweden’s largest telecom service providers with 2.5 million subscribers and a net coverage of 99%. Telenor Sweden is part of Telenor Group – one of the world’s largest telecom companies with activities in 13 markets and 192 million subscribers.
Nepa is a Swedish growth company at the crossroads of IT, research and consulting. 2014 the business publication, Dagens Industri, awarded Nepa as one of Sweden’s fastest growing companies for the fifth year in a row. The global expansion is fueled by the fast growing product ActionHub™ which enables data-driven and customer-centric business development. Nepa has ongoing projects in 50+ countries spanning four continents. Offices in Stockholm, London, Singapore, Copenhagen, Helsinki, Mumbai and Shanghai ensure local support for clients.
For more information please contact:
Fredrik Östgren, CEO
+46 733 345 069
fredrik.ostgren@nepa.com
www.nepa.com
