Nepa is a true innovator in the capture and analysis of Customer Experience data, and we’re delighted to partner with them to bring these new programs to our clients
Bob Kames, President at Touch-A-Prize
We look forward to working with them to help them better understand what motivates their customer base, and to using our analytics to provide the kind of insights that will make that experience even better.
Ken Peterson, Managing Director, US at Nepa
“The continued growth in our brand tracking business indicates that companies recognize the importance of brand health to attract new customers in today’s complex marketing landscape. We’re excited SATS will use our proven approach and strong Norwegian team to brand tracking – we look forward to a continued partnership.”
Fredrik Östgren, CEO at Nepa.
“Nepa’s team provided an actionable solution which proved to have a high predictive accuracy. 12 months after implementing price changes in 7 categories, we have increased profit £1,200,000 in the first year. We are very happy with these results that are testament to our focus on the consumer and being a data-driven organization.”
Rian Edward, Liz Earle Representative
Daniela Lueth, Product Owner at Nepa.
“Working together with Facebook enables us to perform easy analysis and reach valuable insights, speeding up the project process for us as well as having access to detailed media execution resulting into both smoother and improved delivery for the client.”
“Sports franchises and leagues need to find new ways to connect with their paying fans and the cities they play in, Steve brings over two decades of first-hand experience optimizing the business side of sports. His industry knowledge will help tailor our Consumer Science Platform to our roster of professional sports clients.”
Ken Peterson, Managing Director, Nepa US
“We are thrilled to add Psyonix to our list of global brand tracking clients and to become a key brand strategy partner to them. This win affirms our US strategy and the value we create for clients through our ability to combine tracking research with other business data.”
Ken Peterson, Managing Director, Nepa US, Inc.
“Collectively, they bring a vast amount of knowledge and experience. Individually, they bring their own outlook and specializations which will undoubtedly strengthen our organization. As we accelerate our expansion into the US and scale our products, Annika’s Silicon Valley experience will help Nepa solidify our position. Jan is a visionary of customer-centric business models and a trusted advisor of Nepa AB. He is already familiar with our products and our business challenges. Jan and Annika are incredible additions to our board and will help Nepa to build on 11 years of consecutive growth.”
Ulrich Boyer, Nepa AB Chairman of the Board.
We are now seeing the first results of an increased scalability. While we invested in personnel last year to develop products and enhance sales, the increase in costs decreased each quarter of 2017, from 40 percent in the first quarter to 16 percent in the fourth quarter.
Fredrik Östgren
Retailers and CPG companies need new ways to understand their shoppers, prioritize their investments, and move swiftly to action.
Ken Peterson
Nepa’s international success with top retailers and brand owners is a testament to the great team, culture, and capabilities.
Matt Nitzberg
Marketing is a priority and the sales organization has been strengthened with representation in Denver and Miami.
Fredrik Östgren
There is a great interest in our Consumer Science Platform and we love to help our customers become more competitive by continuously delivering actionable insights.
Mikael Brunberg
Nepa’s consumer science approach to identifying and executing on consumer insights, enables us to act on growth areas that clearly link to improved business performance.
Eddie Hernandez
We support the crucial decision making. On one hand, Elkjøp needs to choose media channels that enhance long-term brand effects, on the other hand they are striving to convert communication efforts to sales, here and now.
Fredrik Östgren
I´m incredibly proud of our employees and our unique products that enables this growth.
Fredrik Östgren
These are insights needed to make the right business decisions and to be able to act effectively in a store.
Fredrik Östgren
We want to optimize our marketing ROI and we want to understand if our brand platform is up to date.
Elin Finnström
Oriflame is a strong brand and we feel confident that our collaboration will help Oriflame gain actionable insights to improve the brand position even further.
Johan Rinaldo
Nepa will help us to understand our brand position in detail and how to find the formula for market success.
Frédérique Jacqmart
I was drawn to Nepa by their ability to advance to the next step by way of actionable insights, leveraging big data not only for strategic purposes but also putting it to work for the local frontline user.
Ken Peterson
We are thrilled to have Ken come on board as he is a true champion of data actionability at all points of the consumer journey.
Fredrik Östgren
In April, Nepa was selected to become the first official Facebook partner outside of the USA to work with marketing mix modelling. This is proof that our investments in our products are strengthening our competitiveness.
Fredrik Östgren
Ken enables us to immediately offer our ActionHub® concept to US companies, giving them the opportunity to implement data-driven decision making and always have updated and actionable insights at the fingertips of their organization.
Fredrik Östgren
As far as I know, we are the only one that has succeeded in linking customer data with behavioral data on a continuous basis. This enables our clients, from the front line to executives, to always recognize the financial impact of recommended actions.
Ken Peterson
With professor Roggeveen’s analytical knowledge and Simon Hays global network and track record, especially in our key markets the UK the USA, Nepa will take a giant leap towards reaching our goals within those priorities.
P-O Westerlund
This is in line with our global strategy. This connection to Facebook data will strengthen our mission to accelerate the delivery of recommendations and direct them to those most capable of putting them in immediate good use.
Fredrik Östgren
Having continuous access to this granular level of data, down to region, campaign level and target groups within specific time series, we are able to continuously provide our clients with in-depth digital insights in our MMM projects.
Andreas Nordfors
Even though Nepa has grown substantially the last years we are convinced that the company still is in the outset of its journey. We see good possibilities to continue expanding the business and we will all remain deeply committed to Nepa and long term owners in the company.
Ulrich Boyer
- One of my important tasks is to help retailers and consumer goods companies to understand the underlying reasons to the constantly changing behaviour of the consumers. What is ultimately driving purchase in this new online/offline world? Where should the investment be made?
Lindsay Cowan
- Nepa has a unique and globally proven product offering in ActionHub®. The time has come to let the entire UK market understand our value proposition – analysing business data and customer feedback together to unlock hidden business potential.
Hans Skruvfors
To succeed with our goals to make the UK one of Nepa’s strongholds, we strengthen our position by acquiring 9.9 percent of the subsidiary Nepa UK Ltd which now becomes a wholly owned subsidiary.
Hans Skruvfors
Bloggpanelen is a tool that makes us more relevant to all parties and it will raise the overall quality of the market. It will deliver better data, more insights and a more reality-based monitoring of campaigns for blog media formats.
Öjje Holt, CEO at Tailsweep
Nepa has, since our collaboration started in 2007, proven to be a strong partner in making use of our data and positioning our Unibet and Maria Casino brands on this extremely competitive market.
Ebba Ljungerud, Chief Commercial Officer at Unibet Group
- We aim to help Unibet Group create an even sharper basis for their decision-making by further deepening the understanding of and clarify the underlying causes of their consumer´s needs and wishes.
Katarina Slotte, Head of Media and Entertainment at Nepa
We look forward to providing decision makers at Kronans Apotek, from management to individual stores, with actionable insights through our insights platform ActionHub® - a unique tool that helps to enhance and maximize both the customer experience and sales.
Björn Nordenborg, Commercial Director at Nepa Retail
It will help us understand more about why, what and where to prioritize our actions to make our customers satisfied. The insights are based both on what our customers say and data on their real behavior (how they act in reality).
Anna Wallenberg, Director of Operation and Sales at Kronans Apotek
With Jan Scherman as business advisor, we are able to add new dimensions to our insights and actions at Nepa. In the end, this means even more business value for our customers.
Fredrik Östgren, CEO at Nepa
Already during my time at TV4, I had the privilege to take part in and to understand the business value of Nepa’s analyzes. We had a long-term cooperation that was extremely important for the success of our TV channels, says Jan Scherman. Therefore, it´s even more pleasing to become an advisor and get the opportunity to directly affect Nepa's continued development.
Jan Scherman
Nepa has a unique expertise and an impressive range of clients in various industries across the world. Their insights on the media industry and changing consumer behavior, stands in a class by itself.
Jan Scherman
We are extremely happy to welcome Bo to the Board of Directors. This is a true milestone in Nepa’s history. Nepa has grown very rapidly in the last few years. Thanks to Bo’s extensive experience within system development and his knowledge of expanding into the US market coupled with a substantial capital injection thanks to Nepa’s forthcoming IPO, we now look forward to taking the next big international leap.
Ulrich Boyer, Chairman of Nepa AB (publ)
Joining the board of Nepa feels like coming home. I have closely followed their amazing journey throughout the years and now it feels like the right time to jump aboard and contribute to their continued international success.
Bo Mattsson
We are proud to welcome Splay Networks as a new Nepa client. Together we will develop unique solutions for measuring the effects of advertising across digital networks and give advertisers access to actionable insights about an important yet elusive demographic: millennials.
Olle Råghall, Commercial Director Media & Entertainment, Nepa
We have searched for the optimal way to measure advertising and brand-lift across our network for a long time. Now we will not only offer a unique and detailed campaign follow-up we will also provide great value to our advertisers by enabling them to conduct research on millennials, a critical target group.
Victor Ljungberg, Global Head of Sales, Splay
We are happy to welcome Nordic Cinema Group among the growing number of clients who are choosing the ActionHub™ in order to transform the voice of the customer into actionable insights. After a long and fruitful cooperation with SF Bio we are delighted to now work with the entire Nordic Cinema Group.
Lisa Henning, Team Lead Retail & FMCG Industry Sweden, Nepa
We are happy with the vendor selection process. The ActionHub™ will provide us with actionable insights about our cinema goers and how we can impact our profitability. We chose Nepa because their platform and solution enable all of our departments to take data driven and customer centric decisions.
Jonas Yngfalk, Group Business Development Manager, Nordic Cinema Group
This is a milestone for Nepa. We are continuing our aggressive growth strategy on a very exciting continent. We are proud to have The Namibian Broadcasting Corporation (nbc) as a new client and look forward to a fruitful partnership.
Olle Råghall, Commercial Director Media & Entertainment at Nepa
This is of course a momentous occasion and it wouldn’t be possible without all of our fantastic clients across the globe. It’s yet another confirmation that we are on the right path and I have to thank our dedicated employees who always go beyond the call of duty.
Fredrik Östgren, CEO - Nepa
We are very happy about this fruitful collaboration with Acast. We are convinced that the panel will create a better experience for listeners and podcasters alike as well as provide advertisers with better insights into preferences and behavior in this relatively new medium.
Olle Råghall, Commercial Manager Media, Nepa
Finally the Swedish podcasting business is getting its first research panel! We are very proud that we, together with Nepa, are taking ownership of this issue in Sweden. It is an important step in using research to provide better metrics, more insights and a more thorough campaign follow up in the podcasting medium. It is going to be really exciting to see the results of this effort!
Öjje Holt, Commercial Manager, Acast