Leading environmentalist backs glass packaging

Celine Cousteau fronts O-I advertising campaignBussigny, Switzerland (7th June 2011) – Leading environmentalist and documentary maker, Celine Cousteau has come out in favour of glass packaging for food and drinks. The granddaughter of marine expert Jacques Cousteau, Celine Cousteau is the face of a new advertising campaign by the world’s leading glassmaker, O-I, which highlights the material’s unmatched ability to build successful food and beverage brands. Celine Cousteau prefers glass packaging because it is natural, healthy and sustainable. She says, “Glass is good for the ocean.