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Fostering effective communication, engagement and social interactions are key to building a successful and productive team culture. The challenge remains in creating a culture that’s inclusive in how it supports both on-site and remote staff. Managers now need to be conscious of creating a workplace environment that doesn’t simply emulate the physical office; it’s therefore essential to ask employees directly what they would find most useful and build your strategy from there. Ultimately, remote and on-site workplaces are different environments, but they’re part of the same ecosystem. By intentionally supporting employees regardless of their location, a business can benefit from a truly innovative and thriving workplace culture.
Mike Fitzbaxter, CEO, Remote Social
For remote and hybrid organizations, intentionality is key when strengthening company culture and giving purpose to employees to help drive their daily decision-making. Employers must be deliberate in how and what they communicate with staff, while also delivering the tools and opportunities staff need to feel part of a team and work toward a shared goal. While strong intent is key, it’s not simply a case of spending more on generic workplace strategies or practices that were once implemented on-site. Cultural strategies should be tailored to teams’ specific needs. Hybrid team managers in particular need to be thinking about challenges that are inclusive of both their on-site and off-site employees and consider how logistical elements - like benefits, resources, and equipment - may need to differ as a result.
Kate Gray, Head of People and Talent, Omnipresent
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