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Sister is a creative multi-platform communications agency that strategically integrates public relations with marketing, advertising, social media, digital design, web development, music and film production.

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“Regent Street’s Christmas lights switch-on this year will yet again signal the start of Christmas in the West End. With so many exciting brands joining Regent Street, it really is the perfect place to celebrate the Christmas season. We are proud to be able to celebrate the achievements of Team GB and ParalympicsGB in a culmination to an amazing year for London and the UK, and I’m proud that Regent Street can be at the heart of the celebrations”.
David Shaw, Head of Regent Street Portfolio, The Crown Estate
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Rufus Stone
“Over half a century after Yuri’s flight, Twitter and YouTube have emerged as the perfect platforms to share this unique story from our common human heritage in this way”.
Chris Riley
We are happy for anyone to embed this viral movie on their own website.
Rufus Stone
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PRE ALERT FOR HD B-ROLL: REGENT STREET CHRISTMAS LIGHTS 2012 – “SWITCH ON” - TONIGHT 13 NOVEMBER 2012 FROM 20.00HRS GMT

DOWNLOAD FROM THE SISTER PR FTP http://media.sisteris.com FULL USAGE RIGHTS GIVEN WITH NO TIME RESTRICTIONS. PLEASE NOTE: You can also test the download speed from our FTP now, by downloading an early time-lapse recording of the Regent Street Christmas Lights being installed.REGENT STREET, LONDON W1 The Christmas Lights on Regent Street, London W1 will be switched on at 18.50hrs GMT by Olympic Gold Medallist, Greg Rutherford and Paralympic Gold Medallist’s, husband and wife Sarah and Barney Storey. They will be supported on stage by American opera singer Noah Stewart and a cast

Regent Street launches a new Shopping App and Regent Street Guide

Regent Street, London W1 is to launch a new shopping app to coincide with the 2012 edition of The Regent Street GuideInitially designed for iPhone, the app will showcase Regent Street’s diverse shopping, fashion and lifestyle offer with a live mapping system that consistently evolves with the area. The Regent Street shopping app will be hyper accurate and detailed, delivering a reliable representation of Regent Street. This promises to be the most comprehensive mobile shopping map in the West end. To encourage the user to share information there will be live Twitter and Facebook feeds.

Regent Street launches a new Shopping App and Regent Street Guide

Regent Street, London W1 is to launch a new shopping app to coincide with the 2012 edition of The Regent Street Guide, this July in readiness for welcoming more visitors than ever before this summer.Initially designed for iPhone, the app will showcase Regent Street’s diverse shopping, fashion and lifestyle offer with a live mapping system that consistently evolves with the area. The Regent Street shopping app will be hyper accurate and detailed, delivering a reliable representation of Regent Street. This promises to be the most comprehensive mobile shopping map in the West end. To

CHRISTMAS LIGHTS “SWITCH ON” EVENT REGENT STREET, LONDON W1 - TUESDAY 8 NOVEMBER 18.20HRS

Tonight the world famous Regent Street Christmas lights were switched on by movie stars from the new 3D family Christmas film; ARTHUR CHRISTMAS.  British actors, Bill Nighy and Ashley Jensen waved to thousands of fans gathered for the traditional countdown “traffic free” event on Regent Street London W1.Pop stars Kelly Clarkson and Matt Cardle entertained the audience with live performances, supported by the cast of the West End musical Thriller and The West End Gospel Choir. The event closed with a spectacular pyrotechnic display from the Regent Street rooftops illustrating Regent Street’s

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