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About Us

Makes your stuff smellwell, work better and last longer. Our products are developed in Sweden with the ambition to create positive impacts on society through extending the lifespan of favorite wear and gear. We keep people in motion confident and fresh and aspire to promote an active and sustainable lifestyle

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Quotes

Our mission is to offer products that keep people in motion confident and fresh while promoting an active and sustainable lifestyle. It should be easy to care for favorite activewear and gear, making them work better and last longer.
Johan Roussetos, CEO SmellWell
With a long tradition in sports and strong relevance in today’s young street fashion, FILA is an ideal collaboration for the DACH region. We aspire to create positive impacts on society through extending the lifespan of favourite shoes, gear and wear. We are super exited that our mission has been acknowledged by Deichmann and FILA.
Johan Roussetos, CEO SmellWell
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SmellWell becomes 100% Climate Neutral all the way to the customer

Wed, May 20, 2020 11:32 CET

SmellWell has together with ClimatePartner, the leading solution provider for corporate climate protection, collected data to identify and secure the carbon footprint to produce with zero carbon emissions from 2020 and onward.From the 2nd quarter of 2020, SmellWell's production will be 100% climate neutral. The emissions caused by the production will be offset towards a Rainforest Project in Papua New Guinea. The project is evaluated by CCBS Gold Level, which means that it complies with the Verified Carbon Standard and follows the Sustainable Development Goals of the United Nations. The

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