Stora Enso changes its organisation

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STORA ENSO OYJ  Stock Exchange Release 31 March 20005 at 17.00

Stora Enso changes its organisation 

Stora Enso has reviewed its organisational structure as a number 
of key persons will reach retirement age in the next three 
years, starting with the forthcoming retirement of Deputy CEO 
Björn Hägglund on 1 June 2005. 

The new organisation will focus on broadening the experience of 
a number of key managers, reducing the number of management 
levels within Stora Enso, expanding in emerging markets and 
developing global product divisions. 

The new organisation structure will take effect from 1 May 2005. 
 
Line organisation
The Asia Pacific and Latin America geographical divisions will 
report to Group staff Corporate Strategy in order to strengthen 
the efforts to grow in emerging markets, including Eastern 
Europe. In addition, the product divisions will become more 
involved in growth projects in these markets as a result of the 
organisational changes.  

Stora Enso Publication Paper, Fine Paper and North America 
(SENA) will each report to the CEO. The work done by the Paper 
product area on identifying and achieving synergies within these 
divisions will continue and be extended to the relevant 
divisions or corporate staff functions such as Corporate 
Strategy and Market Services. This will ensure that some of the 
successful initiatives by the Paper product area are implemented 
throughout the Group. These initiatives have included Stora Enso 
Account Management, the Why Paper continuous study of paper 
demand factors and the maintenance strategy.

Speciality Paper will be transferred to Packaging Boards and 
Merchant operations will report to the Fine Paper division. The 
Merchant operations will remain independent from the Fine Paper 
division operations in order to preserve the required integrity 
towards suppliers and customers. For financial reporting 
purposes these changes will be effective from Q2 2005 onwards.

Staff functions
The number of staff functions, which will report to the CEO, 
will be reduced from eight to six, namely: 
- Finance, Accounting, Legal and IR
- Corporate IT, HR and Business Excellence
- Market Services (Sales Network and Transport and 
  Distribution)
- Corporate Communications
- Corporate Support (Environment, Energy, Procurement and 
  R&D)
- Corporate Strategy, Investment and Business Planning

Appointments
Kai Korhonen, currently head of the Paper product area, has been 
appointed Senior Executive Vice President, Stora Enso Packaging 
Boards. He continues as a member of the Executive Management 
Group (EMG). 

Pekka Laaksonen, currently head of the Packaging Boards product 
area, has been appointed Senior Executive Vice President, Stora 
Enso Fine Paper. He continues as a member of the EMG. 

Jussi Huttunen, currently head of Stora Enso Fine Paper, has 
been appointed Senior Executive Vice President, Market Services. 
He continues as a member of the EMG. 

Arno Pelkonen, currently head of Stora Enso Forest Products, has 
been appointed Senior Executive Vice President, Corporate 
Strategy and Emerging Markets. He continues as a member of the 
EMG. 

Elisabet Salander Björklund, currently head of Stora Enso Wood 
Supply Europe, has been appointed Senior Executive Vice 
President, Stora Enso Forest Products. She becomes a member of 
the EMG. 

Christer Ågren, currently head of Corporate Human Resources and 
TQM, has been appointed Senior Executive Vice President, IT, HR 
and Business Excellence. He becomes a member of the EMG. 

Esko Mäkeläinen, CFO and SEVP Finance, Accounting and Legal 
Affairs, Lars Bengtsson, SEVP, Stora Enso North America, Bernd 
Rettig, SEVP, Stora Enso Publication Paper and Yngve Stade, 
SEVP, Corporate Support, continue as members of the EMG. 

Per Ericson, currently head of Human Resources in the Paper 
product area and head of Human Resources Development within 
Corporate Human Resources, has been appointed Executive Vice 
President, Corporate Human Resources and Business Excellence. He 
becomes a member of the Management Group (MG). 

Petri Wager, currently head of Market Services, has been 
appointed head of Stora Enso Sales Finland and Baltic States as 
well as sales in Russia. 

For further information, please contact:
Jukka Härmälä, Chief Executive Officer, tel. +44 20 7016 3111
Christer Ågren, Executive Vice President, Corporate Human 
Resources and TQM, tel. +44 20 7016 3150
Kari Vainio, Executive Vice President, Corporate Communications, 
tel. +44 77 9934 8197
Keith B Russell, Senior Vice President, Investor Relations, tel. 
+44 20 7016 3146


STORA ENSO OYJ




Ulla Paajanen-Sainio      Jyrki Kurkinen

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