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About Us

TBWA\Helsinki is the genuinely international and most award-winning agency in Finland. For four consecutive years clients have voted TBWA\Helsinki as the Agency of the Year in Finland and Eurobest Awards have named the company the Country Agency of the Year. TBWA\Helsinki employs 135 marcom professionals and is part of the leading global TBWA advertising agency collective.

Contacts

  • TBWA\Helsinki
    Fredrikinkatu 42, 00100 Helsinki
    +358 10 270 4000
    https://www.tbwa.fi/
  • Paula Sonne

    Head of Eleven


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    Quotes

    This is without a doubt one of our best campaigns this year. We believe there is still much more to discover in Finland’s diverse drinking cultures — and with our own data, we have the tools to do it
    Sari Karjalainen, Marketing Manager at Alko
    Our greatest success was turning thousands of rows of data into something human that genuinely surprised and delighted our audience
    Juha Snellman, Senior Creative at TBWA\Helsinki
    Metal belongs not only to the ears, but also to the eyes - like metal culture, makeup is a way to express oneself boldly and break boundaries
    Tiina Linna, K-Citymarket's cosmetics product group manager
    It became apparent really quickly that we aren’t making ad music, but the best heavy metal possible with some of the most interesting artists around
    Leo Niemi, Music supervisor
    From the custom album and single cover art to the roadie amp boxes used in PR packages, we turned every stone to make sure we nailed a disruptive execution
    Alex Pineda, TBWA\Helsinki's Chief Creative Officer
    We acknowledge the size of our reach and the responsibility it brings. We are happy to support this important cause by raising awareness to it through our platform
    Erika Miramo, Head of D2C Commercial at Viaplay
    The unbelievably sad statistic is that domestic violence is the most-watched combat sport in the world. And every child forced to live at its ringside is one too many
    Sini Stolt, Senior Specialist at THL
    The momentum is undeniable—during this week people everywhere have found powerful, creative ways to stand in solidarity. The urgency to act is clear, and we refuse to remain silent while women's rights are being pushed back. The only way is forward
    Stella Samúelsdóttir, Executive Director of UN Women Iceland
    It’s really special that the people who care about you want to send a message like this, and that you can have it with you during the race this weekend
    Zoë Deltrap, Dutch national team short track skater
    In sports, the focus is usually on performance. At Odido, we look at how we can connect athletes with the people who matter most to them. By replacing our logo with a personal message, we show how sponsorship can be meaningful in a different way
    Leo Hensen, Director of Marketing & Communications at Odido
    It’s really special that the people who care about you want to send a message like this, and that you can have it with you during the race this weekend
    Zoë Deltrap, Dutch national team short track skater
    In sports, the focus is usually on performance. At Odido, we look at how we can connect athletes with the people who matter most to them. By replacing our logo with a personal message, we show how sponsorship can be meaningful in a different way
    Leo Hensen, Director of Marketing & Communications at Odido
    It is a bespoke design to fit this space, utilizing every available surface, including those not used before. Using static graphics together with moving escalators, we created the illusion of a checkout belt filled with Valio PROfeel® products, rhythmically interrupted by 'Next customer' dividers to enhance the immersive experience.
    Art Director Jere Saulivaara, TBWA\Helsinki
    The PROfeel® product line provides a health-conscious and delicious choice in the dairy snacks category. This activation surprises and grabs your attention in a fun way providing you with a serving suggestion to put PROfeel® products on the checkout belt
    Marketing Manager Emma Mikkola, Valio
    "For decades, we have been pioneers in creating solutions that bring production facilities to the present day, and our newest products are set to revolutionize the entire industry. To celebrate this, we wanted to create something similarly legendary, and what could be more suitable than having the world's smoothest operator meet with the new era of sophisticated artificial intelligence. Just like KITT, NAPCON is the smooth operator's main man"
    Joanna Viileinen, Communications and Marketing Specialist, NAPCON
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