Williams’ ‘Cool Riders’ contest Springboard Paris Challenge
Cycling team represents foodservice manufacturers, suppliers, consultants and operators
Springboard Team Velo Challenge 2015 London to Paris Cycle 17th - 19th Sept
Williams Refrigeration’s team for the Springboard London to Paris Cycle Challenge has been carefully selected. Malcolm Harling, sales and marketing director of Williams, says the team, which is called the Cool Riders, is an elite group, recruited from the very best pedal pushers across the whole of the foodservice industry. “Or, to put it another way, we’re a mixed bag,” he adds.
Malcolm himself represents the catering equipment manufacturing sector; for the kitchen contracting houses there’s Julian Shine, managing director of Shine Food Machinery; Stuart Timms, project director at Tricon, is in the saddle for foodservice consultants; and Mark Froydenlund, head chef at Marcus, is holding the torch for operators.
“We’re all really looking forward to the challenge,” says Malcolm. “Springboard does great work. This is an event that brings the whole industry together – suppliers and operators – to celebrate Springboard’s achievements, as well as raising funds for the charity’s projects, which is the important thing of course.
“Having said that, I’m sure every team in the race, like us, would love to win!”
For the latest news on the Team Velo challenge, visit www.springboard.uk.net
The picture shows the Cool Riders about to set off…
Williams Refrigeration offers a comprehensive range of commercial refrigeration including gastronorm cabinets and counters, specialist bakery equipment, coldrooms, merchandisers and blast chillers.
To learn more about Williams products visit www.williams-refrigeration.co.uk.
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Springboard Team Velo Challenge 2015 – Sep-15
Press Enquiries:
Alison Haynes at The Publicity Works: 01263 761000 williams@publicityworks.biz
Separation/Inclusion charges: By email only to toni@publicityworks.biz
For more news about Williams visit the press office at www.publicityworks.biz
Martin Laws at Williams Refrigeration 01553 817002
Williams Refrigeration is an ISO9001-2008 Quality Management accredited company and has been awarded ISO14001, the internationally recognised industry standard for Environmental Management Systems. Most recently Williams has demonstrated its commitment to staff welfare by achieving Occupational Health and Safety Standard (OHSAS) certification 18001:2007.
Williams designs, manufactures and installs a highly diverse product range, supplying hotels, hospitals, schools, restaurants, bars and kitchens around the world. With a wide selection of gastronorm cabinets and counters, prep stations, blast chillers/freezers, bottle coolers, bakery and modular coldrooms the company provides products that suit almost any application – a “one-stop” refrigeration purchasing solution.
Williams’ commitment to customers is absolute, offering extensive specialist advice and support from installation through to after-sales, service and maintenance.
To learn more about Williams’ extensive product range visit www.williams-refrigeration.co.uk. To find out how Williams greenlogic initiative can help caterers select energy efficient equipment visit www.greenlogic.info
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