Clas Ohlson launches new visual identity
Today Clas Ohlson is launching its new visual identity with a new logo and updated colours. The new identity reflects the transformation that Clas Ohlson has undergone, with clear ties to the company's history and will make the brand easier to recognise.‘As a company we have changed time and again for over a hundred years. From Clas Ohlson's cycle repair shop and subsequent mail-order business to an international chain store that made a name for itself as the modern ironmonger's. Now we are a home improvement retailer that simplifies everyday life with products, advice and services in