Ericsson ConsumerLab: Ten Hot Consumer Trends 2030 – the hybrid mall
· Consumers expect hybrid mall experiences to be common by 2030 · Consumers could enjoy global experiences, interactions and social connections in a networked physical setting that is close to home. · AR glasses, waterproof VR glasses, haptic body suits and tactile gloves could all be part of consumers’ gear when they visit malls in 2030A hybrid mix of connectivity-enabled technology, integrated into real physical environments to enhance shopping and buying experiences, is expected to be a common element of everyday life in 2030 by the vast majority of current early adopters. The