Increased sales and strengthened operating profit
The MQ Group continues to develop in the right direction. Sales increased in both physical stores and online shopping. The rapid upgrade of Joy’s stores continues, with a strong sales trend as a result. The gross margin was strengthened and operating profit was improved. The work to reposition the Group to become a prominent omni-channel player in the Swedish market is continuing. Joy is included in the consolidated statements starting in May 2016. Third quarter (March 2017–May 2017) · Net sales amounted to SEK 424 million (379), up 11.9 percent. Like-for-like sales