Acroud signs LOI to acquire a European based media company within Sports Betting to solidify their strategic position as “the Media House of the Future”
Acroud AB (publ) (“Acroud”) has signed Letter of Intent (“LOI”) regarding the acquisition of a European based media company within Sports Betting (”The Target”) for an initial purchase consideration of approximately EUR 5.0m. The Target is a fast-growing company offering a software based tipster service as well as some very popular video content within Sports Betting, Poker and Horse Racing. The Target has a clear “strategic fit” with Acroud strengthening our software offerings (SaaS) as well as adding some of the most popular ways of consuming media, YouTube and Twitch.The Target generated