Edmunds.com Launches Data Sales with Krux
Publisher Offers its Premium Automotive Data Via Krux LinK Marketplace to Ensure Control, Transparency, and SecuritySan Francisco and New York, December 22, 2015 - Krux , the global technology leader in people data management, and Edmunds.com the premier destination for online car shopping have announced a partnership whereby Edmunds.com would make its first party automotive data available to marketers for an exclusive launch on Krux LinK. Edmunds.com already relies on the Krux DMP for first-party data management and consumer targeting activity, however this is the