Fintech company Zimpler rebrands to get closer to customers and to prepare for further expansion
Stockholm, 7 June 2022 — Zimpler, a leading fintech company born in Sweden, revealed their new brand identity today. The rebrand aims to get the company closer to their customers and prepare themselves for further geographical and product expansion.Zimpler sports a new visual identity, including a new logo, typography, and fresh, expressive colors. In addition to the visual elements, the brand is focused on sharpening the company’s purpose, personality and values. Zimpler has worked closely with Bold, a leading Nordic branding and design agency, to develop and shape the new brand concept.