Linda Kronby appointed as new CEO of Blippit AB
Crunchfish AB (”Crunchfish”) today announces that Linda Kronby is appointed as new CEO of Blippit AB (“Blippit”). Linda Kronby was originally hired by Crunchfish in March 2020 as Senior Business Developer. Linda has more than 15 years of experience of business development within the retail sector from both Nielsen and GS1 Sweden. Linda succeeds Joachim Samuelsson as CEO, who will now instead be able to dedicate all of his time to his role as group CEO of Crunchfish. Linda assumes her new role effective immediately and will divide her time between Blippit and Crunchfish, where she continues to