Tradedoubler sells its stake in DynAdmic to Smart
In 2016 Tradedoubler acquired a minority stake in DynAdmic for a total amount of 1,2 MEUR. The shareholders of DynAdmic agreed, subject to certain conditions, to sell the company to Smart (a french leading independent adtech platform). The amount for Tradedoubler is around 2 MEUR (around 1,75 MEUR as an upfront payment at closing later in July 2021) and a possible earnout of 0,25 MEUR depending on future results of the company. For further information, please contact: Matthias Stadelmeyer, CEO TradedoublerPhone: +46 8 405 08 00Email: matthias.stadelmeyer@tradedoubler.com About