Viaplay launches on The Roku Channel in the US
· Over 1,500 hours of premium Nordic Viaplay content available through Premium Subscriptions on The Roku Channel in the US · In Q4 2021, The Roku Channel reached US households with an estimated 80 million people Viaplay Group and Roku have agreed on a multi-year partnership that makes a broad range of Viaplay’s premium Nordic content available through Premium Subscriptions on The Roku Channel in the US. Viewers can now add a Viaplay subscription through Premium Subscriptions and enjoy over 1,500 hours of Viaplay’s most acclaimed series and films and curated third-party content. In Q4