Frill Holding AB appoints new CEO
STOCKHOLM, February 23, 2021 08:00 CET Frill Holding AB appoints Peter Blom as new CEO. Board member Anna Hällöv will be acting Chairman of the Board until the Annual General Meeting on 18 May. Former CEO Nici Ferber takes over as CEO of the subsidiary Bezzt AB.The board of Frill Holding AB has today appointed Peter Blom as CEO. Peter Blom, former Chairman of the Board, has extensive experience of integrating consumer goods and scaling up businesses. Peter Blom was CEO of Karo Pharma and led Karo Pharma's strategy with an intensive focus on organic growth and acquisitions, the