BLAST Premier and Magnum partner for World Final Abu Dhabi 2023
World-renowned ice cream brand Magnum has partnered with BLAST Premier for the upcoming World Final (13-17 December) in Abu Dhabi - where the world’s eight best Counter-Strike teams will battle it out for an eye-watering $1 million prize pool. The event partnership between BLAST Premier and the Unilever-owned brand Magnum will see the ice cream brand integrated across the BLAST Premier World Final broadcast online and in-person in the Etihad Arena, with physical and digital branding as well as dedicated broadcast segments. On top of broadcast integration, Magnum will feature across