Custom Electric Manufacturing to merge into Kanthal as of January 1, 2021
Custom Electric Manufacturing was acquired by Sweden-based Kanthal in 2018 and will now go to market under the Kanthal brand. The transition will be effective as of January 1, 2021Custom Electric Manufacturing (CEM) will as of January 1, 2021 be fully integrated into Kanthal. According to Jon Hartmayer, Sales Area Manager NAFTA at Kanthal, going to market under the same brand will come with benefits for their customers: “CEM customers will get access to the complete portfolio of Kanthal products and services which means that they will get more done with one supplier. For Kanthal customers