First in the world – Atria communicates the carbon footprint on the packaging of its pork products
Atria is a pioneer in sustainability in its industry and now also discloses the carbon footprint of its pork products on its consumer packaging. Earlier this year, Atria introduced carbon footprint labelling on all chicken products. The label on the packaging indicates the climate impact of the entire production chain of the product in terms of carbon dioxide equivalents. The carbon footprint is calculated and reported per packaged product (kg CO\2\e / product). Carbon footprint labelled pork products are now available in stores all over Finland. The calculation covers approximately half