World’s first marketplace for CO2 removals is launched to reverse climate change
FORTUM CORPORATION PRESS RELEASE 17 April 2019 Introducing Puro – the world’s first marketplace to kick-start CO2 removal from the atmosphere. Puro is an internal startup at Fortum. This shared experiment pilot is joint by a group of 23 pioneering companies aims to find a way to verify, compare and trade CO2 removals. The companies joining the experiment across industry boundaries are Fortum, Tieto, Valio, St1, ÅF Pöyry, Compensate Foundation, Carbofex, Yara Suomi Oy, Lassila & Tikanoja, SOK, Orbix, Nordic Offset, Hedman Partners, South Pole, and SEB. “To stop global warming, it is