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Coloreel secures sales to Italy and enters new partnership with TechnoProgress in Italy

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Coloreel, with its unique and well-patented technology for on-demand digital dyeing of textile thread for more sustainable and creative embroideries, closes new distribution deal with specialised digital printing solutions provider TechnoProgress in Italy. The first, immediate step includes sales of one unit of Coloreel’s instant thread coloring equipment to TechnoProgress.  

Mats Sjögren, Sales Director at Coloreel Group AB comments:  

“TechnoProgress opens additional doors for Coloreel in Italy and is a very good next step in Coloreel’s market expansion in this important market. This new partnership will facilitate new routes to market related to the digital 3D printing and DTG decoration industry and give customers possibility to incorporate something unique into their designs.  We are confident this will give good results for Coloreel, TechnoProgress and their customers.”  

Daniele Torrenti, CEO at TechnoProgress comments:  

“We believe in the potential of Coloreel’s technology. It will allow our customers to offer something unique to the market, and help them to expand their personalization offering and to grow their business.”  

For more information about Coloreel, follow the links below or please contact:

Sven Öquist, VP Sales Coloreel, sven.oquist@coloreel.com, +46 708 284 969
Henrik Linder, VP Marketing & Communication, henrik.linder@coloreel.com, +46 702 187 101

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About Coloreel
Coloreel is a Swedish textile innovation brand with a groundbreaking technology for embroidery that enables high-quality coloring of textile thread on demand, unlocking a world of potential.

We use our technology to both preserve the craftsmanship of embroidery and take embroidery to the next level. The unique solution makes previously complicated designs accessible, including gradients, textures and other stunning effects. Using only a single thread and needle means that it also significantly improves quality and efficiency, enabling immediate start up and faster delivery. In short, Coloreel empowers creativity and enhances quality and efficiency, making the ordinary extraordinary. In the future, the technology can also be used for sewing, knitting, weaving and more.

Coloreel is also part of the movement to reduce waste and move the textile industry towards more sustainable production. By coloring the thread directly, there is no wastewater, hence no water pollution. And, using a single reel of thread and needle also means minimized thread waste and minimized microfiber pollution.  

The result, of course, is embroidery at full potential.

About TechnoProgress 

TechnoProgress is a leader in providing cutting-edge technologies for the industrial and manufacturing sector. We are constantly evolving, and we always try to offer innovative and highly technological products to our customers. Our strength is the technical know-how, which distinguishes us from our competitors for the quality of technical assistance. 

We have recently started a campaign to raise awareness in our company and consequently our customers and stakeholders in their maximum commitment to sustainability, respecting and protecting our planet. 

Nothing drives progress like imagination!

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TechnoProgress opens additional doors for Coloreel in Italy and is a very good next step in Coloreel’s market expansion in this important market. This new partnership will facilitate new routes to market related to the digital 3D printing and DTG decoration industry and give customers possibility to incorporate something unique into their designs. We are confident this will give good results for Coloreel, TechnoProgress and their customers.
Mats Sjögren, Sales Director at Coloreel Group AB
We believe in the potential of Coloreel’s technology. It will allow our customers to offer something unique to the market, and help them to expand their personalization offering and to grow their business
Daniele Torrenti, CEO at TechnoProgress