HiQ HELPS FINTOTO GO MOBILE
HiQ creates a mobile service for Fintoto , bringing the excitement of horse and harness racing and betting to mobile users. The new mobile service is a part of Fintoto’s new digital strategy and simplifies by enabling players to bet and follow race broadcasts live via their smartphones.Harness racing is Finland’s second-most popular sport in terms of spectator numbers. Annually, some 730,000 spectators attend the Finnish racetracks. In 2012, Tote betting amounted to nearly 250 million euros, half of which comes from online gaming. “The interest