OptiBoost™ is now on the market!
After years of research and after treating thousands of roses, we have now launched OptiBoost™ on the market! It is the first brand based on OptiFreeze’s technology that is reaching full commercialization. We take great pride when we see roses with the OptiBoost™-seal on the shelves.During our research at OptiFreeze, we discovered that the OptiFreeze technology works very well on cut flowers. We trademarked this process as OptiBoost™. Roses that have gone through the OptiBoost™ process have improved quality and longer vase life. This means that they have a better opening rate and look