Probi and Oriflame enter partnership for digestive probiotic concept launch
Two Swedish companies are teaming up in a partnership with focus on the Swedish heritage of innovation, natural ingredients and high-quality products. The probiotic supplier, Probi[®] and Oriflame have entered into agreement of a global launch of a probiotic supplement within general gut health. The product contains a scientifically proven probiotic strain with documented health effects and is a customer specific formulation, based on Probi’s concept called Probi Digestis[®]. Hrvoje Rein, Global Senior Brand Manager of Wellness by Oriflame says: “We are excited to be working with