Readly’s digital magazine sales growth accelerating
Readly, the digital magazine newsstand, has delivered a dramatic 84% year-on-year rate of growth for the second half of 2016, clearing over 4m issues read of UK-published magazine brands in the six-month period. Between July and December 2016, Readly subscribers opened 4,182,899 issues of UK magazine brands. This is 84% up on the 2.3 million figure seen in the July to December 2015 period. Ranj Begley, Readly UK’s Managing Director, said: “Our figures are being driven up by two factors. Firstly, we have been investing in consumer promotions to push up our subscriber numbers. Secondly,