Sivers IMA appoints new Directors for the US and Asia
Sivers IMA today announced that it is strengthening its sales organization in order to better serve its global customers and partners in time for the launch of new products.Patric Erlandsson is appointed Regional Business Director with responsibility for direct and indirect sales in the USA. Patric joins Sivers IMA from Ericsson where he managed a number of functions such as business development, product management and strategic sourcing within the Product Area Microwave. At the same time Susanne Segeblad is appointed Channel Sales and Marketing Director. She will be responsible for the