smartclip Nordics

About Us

About smartclip: smartclip is Europe’s leading video ad network, delivering video ads across a variety of platforms and devices with utmost media efficiency. The company works with publishers, media agencies and advertisers, enabling all parties benefit from the placement of online video ads. smartclip helps media agencies and advertisers roll-out their campaigns on a number of different devices (tablet PCs, Connected TV sets, gaming consoles, desk- or laptops and smartphones) and allows publishers to benefit from proprietary and innovative technology solutions. smartclip is headquartered in Hamburg, Germany and is a wholly owned group of Adconion Media Group which has 27 offices serving 18 countries around the world.

Quotes

Sam Cox, VP, OPEN Global Media, MediaMath

The growth of programmatic video is accelerating, and quickly gaining steam in the marketer’s arsenal as a critical brand awareness and engagement tool. By expanding our video partnerships internationally, we enable our customers to take advantage of the best in the ecosystem to amplify their video advertising performance on premium local domains

Sam Cox, VP, OPEN Global Media, MediaMath

By providing premium inventory that drives ROI to MediaMath’s sophisticated video buyers, MediaMath aligns its buyers with publishers that are of the same mind

Kay Schneider, General Manager SmartX Platform

We are delighted to partner with MediaMath and work with such a dedicated and industry leading company that understands our approach and has a precise and clear position in the online marketing space. Programmatic advertising has won the battle when it comes to performance advertisers. 2015 it is about winning the battle for brand advertisers - and that is what we are aiming for with MediaMath. With our SmartX Platform we can fully harness the benefits of programmatic advertising for branded video.

The possibility to integrate advertising dynamically in both traditional linear broadcast and on-demand video makes it possible for content providers to deliver advertising exactly when the right target audience is watching TV. This advertising can now be delivered using our SmartX Platform, the same real-time programmatic optimization technology leveraged by the digital markets across PCs, game consoles, tablets, mobile devices and Connected TVs. The ongoing evolution of digital distribution technologies across all screens and all types of delivery is part of smartclip's DNA—just like promoting the media and broadcasting solutions of the future.

Ricky McClellen, Chief Technology Officer at smartclip

Our FAMIUM Multiscreen Advertisement solution provides new, more flexible marketing options, especially for small special-interest and local stations,

Ricky McClellen, Chief Technology Officer at smartclip

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smartclip partners with MediaMath to expand their programmatic video offering

Tue, Aug 25, 2015 09:14 CET

With enhanced video capabilities, brand advertisers have an even greater opportunity with programmaticsmartclip , the advertising technology platform specialised in Addressable TV and owner of the Programmatic Multiscreen Video SSP “SmartX Platform”, today announced a partnership with MediaMath which integrates smartclip’s SmartX Platform into MediaMath’s TerminalOne Marketing Operating System™, providing joint customers access to premium video inventory in the EMEA region, as well as enhanced data management. The partnership allows marketers to boost their

smartclip and Fraunhofer FOKUS demonstrate technology solution for the dynamic integration of digital video advertising in classic linear TV content

Thu, Sep 04, 2014 10:05 CET

September 02, 2014, Berlin/Hamburg – At this year's IFA (Sep. 5-10 in Berlin), dmexco (Sep. 10-11 in Cologne), and IBC (Sep. 11-15 in Amsterdam), Fraunhofer FOKUS, an independent research body, and smartclip, the leading marketing platform for multiscreen digital video advertising, will demonstrate a novel technology solution for advertising scenarios in the increasingly convergent TV and Internet advertising markets. As part of a showcase presentation, the partners will show how video content can be delivered across a multitude of devices and platforms via DVB, HbbTV, and DASH. A

Smartclip Launches Private Exchange for Programmatic Buying of Digital Video Ads

Thu, Jun 13, 2013 14:36 CET

The SmartX Platform gives programmatic buyers access to local premium publishers across the US, Europe and AustraliaLondon and Sydney, 21 March 2013 - Today smartclip, Adconion Media Group’s multiscreen video and brand advertising platform, launches the SmartX Platform, a programmatic video ad platform enabling advanced selling within a private exchange environment in the US, Europe and Australia. The SmartX Platform is a fully integrated customisable platform, which enables the execution of online video campaigns through RTB, programmatic interfaces and direct, guaranteed inventory.

Smartclip announces global ad representation with Samsung Electronics

Thu, Jun 13, 2013 12:17 CET

Partnership covers 19 countries across North America, Europe, Russia and Australia and will deliver advertising on Samsung Smart TVs and Blu-ray playersLondon, April 3rd – Today, smartclip, the multi-screen video and brand advertising platform, and Samsung Electronics Co. Ltd., a global leader in digital media and digital convergence technologies, announced a global advertising partnership for Samsung Smart TVs and Blu-ray players through Samsung’s digital advertising platform, Samsung AdHub. Samsung AdHub has been supporting advertising on smart devices including smart phones, tablets

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