Viking Line’s 2024 results: Helsinki routes and cargo generated growth
Viking Line’s five vessels served a total of 4.6 million passengers in 2024 and transported a record volume of cargo. The Helsinki–Tallinn route achieved especially good results. Viking Cinderella added significantly more capacity between Helsinki and Stockholm.
Viking Line served a total of 4,646,676 passengers with its five vessels in 2024. The cruise vessel Birka Gotland, which is jointly owned with Gotlandsbolaget, also served 438,743 passengers. The biggest increase – 9.9 per cent – was noted on the Helsinki–Tallinn route, which had 1,819,971 passengers.
Capacity on the Helsinki–Stockholm route more than doubled when Viking Cinderella launched service on the route alongside Gabriella in March. A total of 722,051 people travelled on the route, and Viking Line’s market share was boosted to 43 per cent.
On the Turku–Stockholm route, Viking Line’s market share was 70 per cent, with Viking Glory and Viking Grace serving a total of 1,983,081 passengers.
Viking Line transported a record volume of cargo last year, a total of 134,219 units.
“We had a successful traffic programme, and our investments in the two vessels and their service has yielded results. Viking XPRS, which now sails under the Finnish flag, has achieved a very good market position, while Gabriella and Viking Cinderella both sailed to Tallinn during the peak summer season. Viking Cinderella was really well received on the Helsinki–Stockholm route and helped us to increase our market share. We are especially pleased about the new cargo record. Our vessels are an important element in maintaining security of supply in the Baltic Sea region,” says Johanna Boijer-Svahnström, Senior Vice President of Corporate Communications.
A year filled with important milestones
Last year, along with Cinderella’s return to service with Viking Line on its original Helsinki–Stockholm route, the company also celebrated the 50th anniversary of that route, which connects the two Nordic capitals. In conjunction with Viking Cinderella’s return to Finnish service, the vessel was entered into the Finnish Ship Registry, and now all five Viking Line vessels sail under the Finnish flag.
Last year, Viking Line hit the 250 million passenger mark. It took 60 years to reach that milestone of a quarter of a billion passengers.
Viking Line’s customer satisfaction and loyalty also continued to improve. In the market research firm EPSI Rating’s 2024 survey of maritime shipping companies, Viking Line had the highest customer satisfaction for service between Finland and Sweden.
The latest sustainability innovations: green conferences and a green shipping corridor
In early 2024, Viking Line launched green conferences on board its vessels sailing to Turku, which reduce greenhouse gas emissions from the conference journey by about 90 per cent. In spring 2025, the new green meeting product will be offered on all routes and vessels.
In July 2024, Viking Line opened the Baltic Sea’s first green shipping corridor for cargo in partnership with the food conglomerate Orkla Finland and the transport company Scandic Trans. The 683-kilometre journey that Felix ketchup makes from Orkla’s factory in Fågelmara, Sweden to the logistics centre in Turku, Finland is now powered by biofuel, which reduces fossil carbon emissions in the chain by 90 per cent. In one year, emissions are reduced by a total of 190 tonnes.
Viking Line offered this green shipping corridor to all customers on the Turku–Stockholm route when Viking Glory and Viking Grace ran on biogas for one week to celebrate Baltic Sea Day. For more than a year, Viking Line’s customers have been able to buy biogas to offset the carbon footprint of their journey, which reduces passenger emissions by 90 per cent compared to travel fuelled by liquefied natural gas (LNG).
For further information:
Johanna Boijer-Svahnström, Senior Vice President, Corporate Communications
johanna.boijer@vikingline.com, tel. +358 18 270 00
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