Exploring tomorrow’s life at home
IKEA Xuhui in Shanghai is trialling a radically new IKEA retail experience built around empowering customers with meaningful experiences, interactive events and social co-creation.From mid-August 2021, IKEA Xuhui will be testing an innovative retail concept centred around enabling people to live a better and healthier life within the limits of the planet. Called the “Home Experience of Tomorrow”, the transformation includes an innovative new design and incorporates new technology, new ways to shop, and a focus on emotional and empowering customer experiences. "People have higher
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