European Paper & Packaging Strategy Conference 2018
Paper and packaging is a traditional industry, but the trend of digitalization has by no means passed it by: Smart packaging is currently gaining ground. What challenges does this trend pose, and what adjustments need to be made to conventional business models? How does it impact companies’ product and service portfolios, and what sales strategies and pricing models are most effective? The European Paper and Packaging Conference 2018 discussed these questions in detail and examined pioneering industry examples.Bonn, October 4, 2018 – Simon-Kucher & Partners hosted the European Paper &