Flexion expands into TikTok – through its subsidiary Audiencly and investment in Liteup Media
LONDON 18th of August, 2022. Flexion Mobile’s wholly owned influencer marketing agency Audiencly is transforming many of its 6000 - 7000 top influencers on to TikTok using Liteup Media’s disruptive service, a company Flexion recently invested in. The recently launched cost per install (CPI) service offers game developers a way to target users on Tiktok, and works in a similar way to automated ad buying. TikTok is currently the fastest growing social media platform and, importantly for game developers, the best for reaching Generation Z (zoomers) — 10 to 25-year-olds, the biggest