How COVID-19 made ecommerce skyrocket
2020 was, by all accounts, an unusual year on many fronts. COVID-19 not only affected our physical health, but the lockdown also put the business world at risk. However, when one door closes another usually opens. This was certainly true in terms of ecommerce. With physical shop doors forced shut, a window of opportunity opened for merchants to bring their business online to a much broader audience. European Ecommerce Specialist Pieter Lauryssen confirms that the digital transformation, which was already set in