Stewart evolves brand
Stewart, the British plastics manufacturer, has made a series of changes to its corporate identity. The changes, which represent an evolution of the company’s widely recognised and well respected brand, follow the investment by private equity firm, ECI and BIMBO (buy in / management buy out) deal announced in June 2011.
The new brand will enable the business to build on its strengths in its core areas of gardening, catering and homewares and enter new markets and business sectors.
The Stewart brand will incorporate the newly named Stewart Garden, Stewart Home and Stewart Catering