Alu Design eyes mass appeal with new OP chair range, offering simplicity, flexibility and value
Now more people than ever will be able to experience an Alu Design chair. That’s the message from the Norwegian maritime pilot chair and deck rail specialist with the launch of its new OP series; a flexible and functional range of six seats, offering a unique combination of build quality, comfort and value for money.
The OP series is, according to CEO Einar Ulrichsen, Alu Design’s key to unlocking a broader market share. It brings the characteristics and quality of the company’s premium products to a wider audience, at a competitive price:
“Since launching in 2008 we’ve established