New research from Electrolux Group reveals Europe turns to 30° wash, driving down CO2 emissions
Three years of data in The Truth About Laundry report, shows 35 million households have turned down wash temperatures for potential saving of nearly 1 million tons of CO2 equivalent emissions.Today the results of the longest and largest study of its kind into laundry behaviors across Europe have been published by leading global appliance company Electrolux Group. The study reveals long established behaviors are changing at pace, in favor of the environment, as consumers seek to save energy costs:
· 35m European households have turned to washing at 30°C since 2020; over 14m of which