Everysport Media Group's subsidiary Every Padel launches partnership with 16-time world number one Belasteguín to develop the padel globally
Everysport Media Group AB (publ.) (ESMG) today announces that its subsidiary Every Padel i Sverige AB (Every Padel) has signed a strategic agreement with the padel legend Fernando “Bela” Belasteguín regarding a number of joint projects. The agreement involves the sixteen-time world number one to be an ambassador for Every Padel globally, but also a joint launch of a Bela Padelcenter in Sweden - the first outside Spain - and the first Bela Padel Concept in Scandinavia. Every Padel is one of the leading actors in the fast growing padel market and is expanding rapidly in Sweden. A global