“Go to Hel”
What do headlines such as "Tourists. Go to Hel.", "Join our Unique Fjord Cruise, and "The Best Chopping Mall in Oslo" have in common? They are all part of the new summer campaign for the interactive and digital Viking museum, The Viking Planet, in Oslo, Norway.That's the message from The Viking Planet to the tourists visiting Oslo this summer. What do headlines such as "Tourists. Go to Hel.", "Join our Unique Fjord Cruise, and "The Best Chopping Mall in Oslo" have in common? They are all part of the new summer campaign for the interactive and digital Viking museum, The Viking Planet, in