A unique Finnish packaging innovation: Fazer developed a bread bag out of oat hulls
Sustainability, innovation and a culture of experimenting are at the core of the strategy of Fazer, which celebrates its 130 anniversary this year. The company is constantly innovating future’s food solutions. Now, Fazer is taking bread-eaters one step closer to a more environmentally friendly daily life with a bread bag made partially from oat hulls, which are derived as a side stream of the oat milling process. This packaging innovation is unique also on a global level, and it has required years of work.Fazer has noticed that modern consumers are increasingly concerned about the way