New trend report: A vegetarian nudge that made kids choose plant-based food
Food plays a crucial role in our society, influencing and reflecting broader social trends. The Greenfood Insights report deep dives into these evolving trends and the latest edition covers a wide range of topics, from popular TikTok food phenomena to lesser-known items like gray peas. It also highlights the innovative Street Food Week pilot project, which encouraged thousands of children to opt out of meat through a simple nudge. The project's 780,000 portions brought not only street food into school canteens but also sparked a plant-based revolution.The food industry is constantly