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The Glass Is Life movement echoes exactly what we think about glass – to us, it’s joyful, life-enhancing and natural. We wouldn’t be the Bottle Boys without glass.
Martin Barrett Aagaard
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HELIX – STOPS THE SHOW ONCE AGAIN

Helix wins Drinks Business Green AwardHelix, the revolutionary cork and glass bottle system with an unexpected twist, has won its unprecedented seventh international award – this time in the UK.     This week it has been announced that Helix, the result of four year’s R&D between Amorim & irmaos and O-I, has won the top product title – Best Green Launch -  at the 2015 Drinks Business Green Awards in London, the only industry awards in the world that recognise and encourage environmental responsibility and sustainability.. Making the presentation at London’s famous Ivy Restaurant,

The return of Frugo – glass wins young customers for Poland’s fruit drink sensation

The renaissance of one of Poland’s most avant garde fruit juice brands from the 1990s has been inspired by the development of new glass packaging. Frugo rose from the ashes in 2011 to a sales value of 80 million PLN by the end of the year. And the trend has just come to the UK, where Tesco has listed the brand’s 250ml glass bottles to attract a young, health conscious market in this country. The 1990s – in the UK, it was the decade of Tamagotchi, grunge, Pokemon, Beverly Hills 90210 and Friends. In Poland, young people would not be seen without Frugo, an unusual drink with an intensely

O-I OPENS EUROPEAN GOVERNMENTAL AFFAIRS OFFICE IN BRUSSELS

Nicolas Robin joins O-I as European Governmental Affairs Director and leads new officeBrussels, June 30, 2011 – Owens-Illinois, Inc. (NYSE: OI), the world’s largest glass container manufacturer and the leading European glass packaging company, today announced the opening of its European Governmental Affairs office and the appointment of Nicolas Robin as European Governmental Affairs Director. In his role, Nicolas Robin will: · Represent O-I on government affairs matters at the European Union level and throughout Europe. He will provide leadership, support and coordination for O-I’s

Céline Cousteau speaks up for glass in O-I’s global Glass is Life™ campaign

Filmmaker and environmentalist Céline Cousteau has brought her voice and passion to a new global campaign launched by glass packaging manufacturer O-I – Glass is Life™.The campaign aims to showcase the unique qualities of glass – and its unmatched ability to build food and beverage brands – as well as to highlight the emotional bond consumers have with glass. Céline, the granddaughter of ocean explorer Jacques Cousteau, is one of a number of high profile people, including CEOs, brand owners and chefs, who are supporting the international Glass is Life™ campaign by voicing their personal

Leading environmentalist backs glass packaging

Celine Cousteau fronts O-I advertising campaignBussigny, Switzerland (7th June 2011) – Leading environmentalist and documentary maker, Celine Cousteau has come out in favour of glass packaging for food and drinks. The granddaughter of marine expert Jacques Cousteau, Celine Cousteau is the face of a new advertising campaign by the world’s leading glassmaker, O-I, which highlights the material’s unmatched ability to build successful food and beverage brands. Celine Cousteau prefers glass packaging because it is natural, healthy and sustainable. She says, “Glass is good for the ocean.

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