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Sister is a creative multi-platform communications agency that strategically integrates public relations with marketing, advertising, social media, digital design, web development, music and film production.

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“Regent Street’s Christmas lights switch-on this year will yet again signal the start of Christmas in the West End. With so many exciting brands joining Regent Street, it really is the perfect place to celebrate the Christmas season. We are proud to be able to celebrate the achievements of Team GB and ParalympicsGB in a culmination to an amazing year for London and the UK, and I’m proud that Regent Street can be at the heart of the celebrations”.
David Shaw, Head of Regent Street Portfolio, The Crown Estate
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“Over half a century after Yuri’s flight, Twitter and YouTube have emerged as the perfect platforms to share this unique story from our common human heritage in this way”.
Chris Riley
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Rufus Stone
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The Regent Street Cocktail Safari launches April 2013

The Regent Street Cocktail Safari will be launching in April 2013 at restaurants, cafés, bars and hotels along Regent Street, London W1. Shoppers will be able to enjoy multiple venues in one evening, tasting the signature cocktails and small plates each venue has developed. The Regent Street Cocktail Safari has been created as an extension of the internationally renowned Regent Street Food Safari. Taking part in the 2013 Regent Street Cocktail Safari are MASH, Bar Américain at Brasserie Zédel, aqua, Gaucho, The Living Room W1, Sartoria, Courthouse Doubletree by Hilton, Le Meridien

Regent Street welcomes the Paralympic Torch

Regent Street is delighted to welcome the Paralympic Games to London. Tomorrow, Wednesday 29 August, the torch will arrive in the splendour of Regent Street where the convoy will travel in the sunshine of a late summer morning at approximately  10.40am, before making its way through Westminster to the Olympic Stadium for the opening ceremony.The torch will make its way on the final leg of the journey over a 24 hour period from Stoke Mandeville – the home of Paralympic sports, to London’s West End. At the junction where Air Street meets with Regent Street, the torch will be handed over to

Regent Street launches a new Shopping App and Regent Street Guide

Regent Street, London W1 is to launch a new shopping app to coincide with the 2012 edition of The Regent Street GuideInitially designed for iPhone, the app will showcase Regent Street’s diverse shopping, fashion and lifestyle offer with a live mapping system that consistently evolves with the area. The Regent Street shopping app will be hyper accurate and detailed, delivering a reliable representation of Regent Street. This promises to be the most comprehensive mobile shopping map in the West end. To encourage the user to share information there will be live Twitter and Facebook feeds.

Regent Street launches a new Shopping App and Regent Street Guide

Regent Street, London W1 is to launch a new shopping app to coincide with the 2012 edition of The Regent Street Guide, this July in readiness for welcoming more visitors than ever before this summer.Initially designed for iPhone, the app will showcase Regent Street’s diverse shopping, fashion and lifestyle offer with a live mapping system that consistently evolves with the area. The Regent Street shopping app will be hyper accurate and detailed, delivering a reliable representation of Regent Street. This promises to be the most comprehensive mobile shopping map in the West end. To

Perfect Gifts for Valentine’s Day – with love from Regent Street

For that extra special Valentine’s Day gift, the exclusive range of shops, restaurants, cafes and bars on Regent Street are here to offer some fabulous exclusive experiences, limited edition gifts and romantic menus for two on Valentine’s Day.Regent Street flagship stores including Michael Kors, Liberty, Anthropologie, Armani Exchange and Omega have put together some romantic packages to warm the hearts of everyone this winter. Mappin and Webb are launching a collection of 3 Encapture rings in Orange Sapphire, Soft Pink and Hot Pink while Royal perfumer Penhaligon’s will promote their

A Crash Course in Christmas Shopping on Regent Street, London W1

Regent Street, London W1, presents a crash course in Christmas shopping so novices can get into the festive mood while indulging their senses with a variety of one off shopping experiences.Shopping advisers will be on hand at the majority of Regent Street shops over the Christmas period. Liberty, Anthropologie, Armani Exchange, Austin Reed, Banana Republic, Coast, COS, Gant, Hackett, Hoss, Jaeger, Kirk Originals, Mamas and Papas, Reiss, Swarovski Crystallized, Penhaligon’s and Massimo Dutti offer a personal shopping service throughout the year. At Hamleys, the largest toy store in the world,

Regent Street presents exclusive gift ideas, shopping experiences and limited edition products for Christmas 2011

The iconic department store Liberty will be hosting sewing workshops to teach customers how to create their own Christmas stockings, and The Cookery School will be offering vouchers for  their famous cooking lessons, which could make a unique gift for someone special.  The Langham, London will serve a festive afternoon tea that includes mini mince pies, Christmas cake and pastries.Shoppers heading to Regent Street’s famous flagship stores will find some truly inspiring and unique gift ideas. At Kurt Geiger, shoppers can choose a range of 3 products from their ‘Everything but the Dress’

Regent Street Christmas Lights 2011 were switched on tonight - Tuesday 8 November 2011 at 6.20pm

Tonight the world famous Regent Street Christmas lights were switched on by movie stars from the new 3D family Christmas film, ARTHUR CHRISTMAS.  British actors Bill Nighy and Ashley Jensen waved to thousands of fans gathered for the traditional countdown “traffic free” event on Regent Street, London W1. Pop stars Kelly Clarkson and Matt Cardle entertained the audience with live performances, supported by the cast of the West End musical Thriller and The West End Gospel Choir. The event closed with a spectacular pyrotechnic display from the Regent Street rooftops, illuminating London’s Mile

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