As Farm to Fork Strategy impacts the indulgence sector, Valio’s dairy-based solution helps reduce sugar without artificial sweeteners
Tightening regulations around sugar and the increasing consumer demand for better-for-you choices have a major impact on the indulgence category. As a result, confectionery manufacturers are looking for ways to reduce sugar while maintaining the naturality of their products. With Valio’s solution, sugar reduction is achieved with dairy ingredients without any artificial sweeteners.EU regulations concerning unhealthy foods are expected to increase and tighten in the coming years. The EU’s European Green Deal plan includes a Farm to Fork Strategy that impacts the production of food. Its aim