Atria participates in an EU-funded export promotion project for the Chinese market Awareness of Finnish pork and poultry meat will be raised with EU funding in China
The European Union has provided almost EUR 3 million in funding for the promotion of agricultural products to carry out an export promotion campaign on the Chinese market. The financing will promote the export of pig and poultry meat. The project “European Pork and Poultry - Quality Meat, Happy People” is being implemented in cooperation with the food applicant Finfood – Finnish Food Information association and its member companies, HKScan and Atria, both of which currently export pork to China. In the case of poultry, the process related to export permits is ongoing.
– In this project,